A showroom conceived as a place where people can explore hands-on the quality of Armony kitchen furniture, its refined design and functional technological innovation, and experience the sensations it transmits.
As brand director Davide Bot points out in the latest video campaign dedicated to our company’s values and identity, the kitchen is a ‘house in the house’ that should amplify the emotions of the people who spend their daily lives there. That’s why, continues Davide, “we have created a unique environment in which kitchen decor makes a statement and where materials tell of the company’s story and soul”.
The brand director himself, whose professional competence has grown with Armony Cucine, after a stint in the Milan fashion industry, has dealt with the setup and layout of the showroom, imagining it as a place dedicated as much to designers and architects as to end users. All visitors to the Caneva showroom enjoy an exciting experience that transmits the passion for our work and its results in the most effective way.
Davide Bot, Armony Brand Director, talks about the criteria applied to the concept for the corporate showroom at Caneva.